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Our Thailand business unit was established in 2006 to compete in the Thai domestic tobacco market. We have since grown our brands to be some of the best performing in the market, with established names such as Break, iScore, and Playoff.
In a short span of just 2 years, we successfully disrupted the market, reaching a market share of over 10%. This made us the 3rd largest player in Thailand, with our iScore brand being the 3rd largest by volume in the country. Our products are available in all 7-Eleven stores, all other major key accounts, as well as an impressive 77 provinces spanning the Kingdom Of Thailand.
Today, our Thai team is actively looking to expand into alcohol distribution following the accomplishments of our tobacco business.